> ## Documentation Index
> Fetch the complete documentation index at: https://docs.drumtix.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Email & SMS Campaigns

> Send broadcast messages to your audience from the Campaigns section.

<Info>Campaigns are a **Pro** feature.</Info>

Use campaigns to send email or SMS broadcasts to your audience — for example, announcing a new event, sharing a lineup update, or promoting early bird tickets.

## Creating a broadcast

1. Go to **Campaigns → Broadcasts** in the main navigation
2. Click **New Broadcast**
3. Choose the channel: **Email** or **SMS**
4. Write your message
5. Select your recipient segment (all customers, attendees of a specific event, etc.)
6. Choose to **Send Now** or schedule for a future date and time
7. Confirm

## Campaign states

| State         | Meaning                                      |
| ------------- | -------------------------------------------- |
| **Draft**     | Not yet sent or scheduled                    |
| **Scheduled** | Queued to send at a future time              |
| **Sending**   | Currently being delivered                    |
| **Sent**      | Delivery complete                            |
| **Cancelled** | Scheduled send was cancelled before it fired |

## Segments

Segments let you target a subset of your audience. Go to **Campaigns → Segments** to create reusable audience groups based on purchase history, event attendance, or customer tags.

## Cancelling a scheduled broadcast

Open the broadcast and click **Cancel** before the scheduled send time. Cancellation is not possible once a broadcast is in the **Sending** state.